Hi, I'm Catherine — and I've seen it all.
As a signed model based across LA, New York, Miami, and Arizona, I've spent years on set for some of the biggest beauty and lifestyle brands in the world — Fenty Beauty, Sephora, Ulta Beauty, Fabletics, Target, Walmart, Kohl's, and Dick's Sporting Goods, just to name a few.
And here's what all those campaigns taught me: not everything that's marketed beautifully actually works.
I've sat in makeup chairs with the best artists in Hollywood. I've had products applied to my skin in every lighting condition imaginable. I know what photographs well, what lasts all day, and what's genuinely worth your money — and what's just pretty packaging.
That's why I created this space.
This isn't just another beauty shop. It's a curated edit of products I've personally vetted — the ones that actually live up to the hype. No fluff, no filler. Just the good stuff, at prices that don't require a campaign budget.
You deserve to feel like you're getting the Hollywood treatment. I'm just here to make sure you actually do.
— Catherine 🤍